Homelette.jpg Interview

Welcome back to the 6th installment of our creator series! We couldn’t be happier with all the support and willing participants who have helped bring this idea to fruition. For all the new readers who aren’t familiar with this series, I welcome you to an ever-growing interview series dedicated to showcasing beautiful homes and amazing people who are doing great things in the interior design content creator space.

In this installment, we bring you all the way to Italy to meet an extraordinary design enthusiast and dog lover, Alessandra, or more commonly known as Ale!

Meet Homelette.jpg

Let’s step inside the life of Alessandra, or as everyone calls her, Ale. Nestled just outside the vibrant chaos of Naples, Ale’s home is a reflection of her colorful, thoughtful approach to both life and design. With a background in design and a heart that beats for interior style, Ale’s passion for creating beautiful spaces started long before it ever became her job.

Growing up surrounded by inspiration and fueled by a love for thoughtful aesthetics, Ale learned early on how to turn even the simplest objects into something meaningful. Living in a city like Naples — where beauty peeks out from behind every corner, often wrapped in a little bit of mess — taught her the magic of resourcefulness and the importance of layering stories into every detail. Now, she shares this design journey with her partner and their opinionated Frenchie, Pablo, who’s never far from the action (especially if there’s a comfy couch involved).

Home decor journey

The journey for Ale began long ago. Many people stumble their way into this new passion and nurture it from then on. In Ale’s case, this has always been something embedded in her persona. She writes, “I’ve always been drawn to interior design — especially lighting. I’ve always found lamps fascinating: like fashion, certain shapes carry the story of their time, their context, their culture.” Ale continues, “I’ve always found lamps fascinating, like fashion, certain shapes carry the story of their time, their context, their culture.” For her, lighting isn’t just functional — it’s emotional. It sets the tone, tells a story, and creates that sense of calm she’s always gravitated toward.

That love for design grew over the years, especially during her studies. But things really shifted when Ale began working on her own space during the pandemic. In the middle of that uncertainty, home became her anchor. “Pouring my energy into this space, even physically laying floors with my dad, became a kind of therapy.” The more she worked on it, the more the space responded. “I felt this home was quietly taking care of me — helping me navigate fears, loneliness, uncertainty.” And from that moment on, she began caring for it with the same kind of devotion.

The thrill of creating something that is uniquely Ale’s isn’t the sole motivation for curating her space. A lot of the joy that comes with designing your own space is dedicating time to spending in it. Ale states, she says, “Home, to me, has always been sacred. I’m not someone who thrives on nightlife or crowds. I like slow mornings, soft lights, and spaces that feel safe. I love inviting people over, cooking for them, putting on music, making the space cozy and warm for everyone — more than going out, I enjoy sharing this place I’ve created.”

This creative spirit is exactly what inspired the name Homelette: “Like an omelette, it’s warm, soft, and comforting. A space that welcomes.”

Content Creator

So, who is Ale as a content creator? In many ways, it all started the way most things do these days — with a saved folder full of inspiration.

“I’ve always been that person endlessly scrolling Pinterest and Instagram,” she says, “saving interiors, ideas, corners.” But one day, something shifted. Instead of just collecting ideas, Ale decided to start sharing her own. “I started just for fun, with no expectations,” she explains. “But little by little, a small community began to grow, and I found myself more and more excited to share my home and my perspective — and to connect with others doing the same.”

That natural curiosity, paired with a thoughtful eye for detail, started to evolve into something more. Ale works in social media and communication by day, managing accounts for other brands and clients. But over time, she began to wonder: What if I became the brand to take care of? It was a simple question, but a big turning point. Ale started leaning into the overlap between her personal creative world and her professional expertise, combining both into a content approach that feels purposeful, honest, and deeply personal.

Looking ahead, she’s dreaming even bigger. “I want to create a project that celebrates contemporary Italian design” she says — especially the independent artisans and small makers crafting beautiful, meaningful pieces. “There’s so much value in that world, and I’d love to help bring it to light.”

All About The Home

There are a few core traits that connect the most inspiring home creators we’ve met — one of them being their ability to shape a space that feels authentic, even when resources are limited. For Ale, that ability came from a mix of creativity, resourcefulness, and a deep appreciation for the stories objects can carry.

We wanted to know more about the pieces that make up her home, the design approach she takes, and how she adds her personal touch. This is what she had to say: “When I started furnishing my home, I had a pretty small budget — because I had already invested a lot into renovating the space from scratch. And on top of that, we were right in the middle of a pandemic, so it’s not like I could go out shopping freely. So I made do with what I had… sometimes limitations create the best opportunities.”

She continues, “I began by reusing pieces from my mom, mixing them with a few things I could find second-hand and online. Little by little, I started shaping a space that felt like me. And I still think of my home that way — as a constant work in progress. It grows and shifts with you. Changing things around, updating even the smallest details, helps you express yourself and feel more grounded in the space.”

When asked about style, Ale admits she doesn’t follow a strict formula. “I love vintage, I love comfort, I love color, I love wood — and above all, I love objects that have lived other lives before mine. I do the same with clothes: giving things a second chance just makes them feel more meaningful.” This philosophy is reflected in her collection of pieces passed down from her grandparents and her mom, along with marketplace finds from other cities.

One of the most valuable lessons she’s carried with her came from a design professor: “Don’t try to make things look like something they’re not. Highlight what they are. Emphasize the raw materials, the shape, the imperfections — that’s where character comes from.”

Among her many cherished items, one stands out above the rest: a black panther sculpture named Sheien, gifted to her by her aunt. “When I was little, I used to climb on it and play at my aunt’s house — it holds some of my sweetest childhood memories. The day I finally got the courage to ask her if I could have it, she was so happy to say yes. Now it lives with me.”

As for what’s next, Ale doesn’t believe in a “perfect” home — at least not in the traditional sense. For her, the beauty is in the evolution. “I think my home will always be a work in progress. That’s what makes it personal. That’s what makes it mine.”

Advice To You

Over the years, by curating her own space and turning her passion into an example, she has learned lessons that go far beyond styling tips — insights that speak to both the art of design and the mindset behind it. We asked Ale what she’d tell someone just starting their home décor journey, and instead of providing us all with one distinct piece of advice. Ale was able to lay out 7 key steps to enhance your decor and content creation journeys. Ale explains, “First, start with a color palette. It doesn’t have to be rigid, but having a visual thread makes everything feel more intentional — and easier to build around.”

Secondly, she also believes in the power of looking at what’s already there. “Elevate what you already have. Don’t rush to cover or replace — maybe all it needs is the right context. A material, a texture, even a flaw can become the focus if you treat it like it deserves to be seen.” Patience is another pillar of her approach. “Take your time. Homes need time to take shape. There’s no rush. In fact, the more you wait, the more your choices reflect who you really are — not just what the algorithm suggests.”

When it comes to statement pieces, Ale is selective. She emphasizes the importance of having an amazing, supportive cast. “Don’t try to make everything special. A couple of statement pieces are more powerful than a hundred ‘cool’ things. When everything’s shouting, nothing gets heard.” She also encourages looking in unexpected places. Some of the most unique decor and furniture items can be found in the most unlikely places. “Flea markets, eBay, your aunt’s attic — the things other people are tired of might be exactly what makes your space feel personal.”

And if you’re tempted to play it safe? She advises the opposite. “Don’t be afraid to go bold — if it feels good. A yellow wall, a strange lamp, an oversized chair… if it makes you smile every day, it’s probably right.”

Finally, she reminds us that space itself is a design element. “Leave room for things to breathe. Not every corner has to be filled. Emptiness is also part of design — it helps the rest shine.” As for sharing your home online, Ale’s advice is just as simple: “Be consistent, be curious, and don’t overthink it.”

For her, these aren’t just tips — they’re a reflection of how she’s built her own space: thoughtfully, slowly, and always with heart.